AGRICULTURE SEGMENT MANAGER: Doug Schmuland (403) 730-4146
MARKETING COMMUNICATIONS: Lori Winkler (403) 730-4677
(Calgary, AB, Canada and NÃ£o-Me-Toque, Rio Grande do Sul, Brazil, January 6, 2012) NovAtel Inc. (NovAtel) and Stara S.A. Industria de Implementos Agricolas (Stara) are pleased to announce a new strategic partnership that will see NovAtel's industry leading Global Navigation Satellite System (GNSS) positioning technology integrated into Stara's comprehensive line of precision agricultural products. The convergence of these two world leading manufacturers is expected to deliver a new level of accuracy and reliability to Brazilian farmers, and to other users around the world who already enjoy Stara's superior precision farming technology.
“We are very excited and honored to have been selected as Stara's supplier of GNSS solutions,” said Jack Seitz, Agricultural Business Development Manager - Americas for NovAtel. “Combining NovAtel's precise positioning solutions using GPS, GLONASS and our superior GL1DE® technology with Stara's innovative, made in Brazil precision agricultural and farm equipment product line, will give Stara customers a new level of accuracy and be a great fit with Stara's leading farm equipment technology.”
Cristiano Paim Buss, Manager of Technology for Stara stated, “Stara is committed to combining industry leading technology with the latest farm implements and vehicles to provide the most productive and reliable solution for our customers.” Mr. Paim Buss added, “NovAtel's excellence in GNSS solutions using GPS and GLONASS fits extremely well with these goals. Our customers will benefit greatly from this partnership and we are looking forward to a long-term strategic relationship.”
NovAtel Inc. is the leading original equipment manufacturer (OEM) supplier of precision Global Navigation Satellite System (GNSS) components and subsystems, including receivers, antennas, enclosures and firmware. An ISO certified company, NovAtel's products are developed for efficient, rapid integration into our customers' precise positioning applications. These applications include precision agriculture machine guidance, surveying, Geographical Information System (GIS) mapping, port automation, mining, marine and defense. NovAtel maintains its leadership position through significant R&D investment focusing on the modernized Global Positioning System (GPS), the revitalized Russian GLONASS and the emerging European Galileo satellite systems, as well as the integration of additional complementary technologies such as Inertial Measurement Units (IMUs). NovAtel Inc. is based in Calgary, Canada and is part of the Hexagon Group, Sweden.
NovAtel and GL1DE are registered trademarks of NovAtel Inc.
About Stara S.A.
Headquartered in NÃ£o-Me-Toque, Rio Grande do Sul, Brazil, Stara S.A. is one of the world's largest agricultural equipment manufacturers. Since its inception in 1953, the company has evolved from assembly and maintenance of agricultural implements to offering an international manufacturing product portfolio including: precision farming, subsoil plows, sprayers, front agriculture loaders, seeders, and much more. Recently Stara has developed and is distributing worldwide a line of high capacity self-propelled sprayers, high precision seeders, and high horsepower tractors. Through its philosophy of “Constant Evolution” Stara has become a world leader on high tech agricultural implements and vehicles.
Posted on 06/01/2012