NovAtel Inc. and Raven Industries Announce New Supplier Agreement

PRODUCT SEGMENT MANAGER-AG:Doug Schmuland (403) 730-4146
MARKETING COMMUNICATIONS: Lori Winkler (403) 730-4677

(Calgary, AB and Sioux Falls, SD, March 22, 2011) - NovAtel Inc. (NovAtel), and Raven Industries (Raven) are pleased to announce a new strategic partnership that will see NovAtel's industry leading Global Navigation Satellite System (GNSS) positioning technology integrated into Raven's comprehensive line of precision agriculture products. The convergence of these two industry innovators is expected to drive new growth opportunities for both companies, and benefit customers by achieving further efficiencies in their agricultural operations.

"We are very excited to have been selected as Raven's preferred supplier of GNSS solutions,” says Doug Schmuland, Product Segment Manager - Agriculture for NovAtel. “Combining NovAtel's precise positioning solutions with Raven's innovative and extensive agriculture product line will give customers around the world new levels of reliable, accurate performance in agricultural applications.”

Paul Welbig, Director of Business Development for Raven Industries Applied Technology adds, “Raven is committed to providing excellence in agriculture performance world-wide and NovAtel's strong heritage of GNSS excellence fits extremely well with those goals. From entry level, low cost positioning right through to the most demanding RTK positioning needs, Raven customers will benefit greatly by this strategic agreement.”


About NovAtel

NovAtel Inc. is a leading original equipment manufacturer (OEM) of precision Global Navigation Satellite System (GNSS) components and subsystems, including receivers, antennas, enclosures and firmware. An ISO certified company, NovAtel's products are developed for efficient, rapid integration into our customers' precise positioning applications. These applications include surveying, Geographical Information System (GIS) mapping, precision agriculture machine guidance, port automation, mining, marine and defense industries. NovAtel's reference receivers are at the core of national aviation ground networks in the USA, Japan, Europe, China and India. The Company maintains its leadership position through significant R&D investment focusing on the modernized Global Positioning System (GPS), the revitalized Russian GLONASS and the emerging European Galileo satellite systems, as well as the integration of additional complementary technologies such as Inertial Measurement Units (IMUs). NovAtel Inc. is based in Calgary, Canada and is part of the Hexagon Group, Sweden.

NovAtel is a registered trademark of NovAtel Inc. GL1DE is a trademark of NovAtel Inc.

About Raven Industries

Since 1978, Raven has helped define the concept of precision agriculture and continues to create ground-breaking ideas and products that improve the position of growers around the world. Raven is publicly traded on NASDAQ (RAVN) and has earned an international reputation for agricultural innovation, product reliability and unmatched service and support. From field computers to boom controls, from GPS guidance to steering systems, Raven is leading the way for precision ag technology that delivers in the field. In partnership with our network of Raven dealers and distributors, we're helping growers of all sizes and all types work smarter, reduce input costs and increase yields and profitability. Success in farming has always been about using less and getting more. With Raven, you can simply do it better.

Posted on 22/03/2011